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1.29.2010

Viscom II library research

 didn't find to much in my trip to the library for photos ran out of time, and seems more difficult than I imagined to dig through photography books for specific images.  I did find a few books I plan on back to and researching some more but this the only useful photo I've found so far.

1.28.2010

Project 1 Story Ideas

Story 1
Working Title

A new Home
Run on Life
On The Run
Life Long Run

Objects:

Bloody silk blouse
Lip stick
cigarettes
Duffel bag
Pistol
tuxedo
limo
brown package
palm tree
priceless picture frame
House Key
Rope
flashlight

Story 2
Working Title:

Bob's Lucky Day
Washed up shore
One Luck Day

Objects:

Wheelchair
Public bus
Hospital gown
Priceless bracelet
Scarf
Toolbox
Umbrella
Suitcase
Pack of Gum
Sandals
Sun glasses
Hotel key
Shark tooth
Scuba knife

How to Think

The article was very insightful. Their were great tactics for time management. Ed Boyen's idea of achieving a goal by working backward seem to strike a chord with some viewers on his blog. This notion of reversal progression is clear when combined with all steps in Boyen's article, and would be interesting practice. Documentation is a key component in the success of any project.

Type Image Message

"An image must be incomplete so there is something left for the type to do." I found this statement in the introduction to "Type Image Message" interesting. This idea that the story is partially untold so the incorporation of type with image complete the compositions intentions allowing the viewer the opportunity to discover the story through both modes of communications.

Graphic designers play the role of a mediator to convey the message with clarity and interest, and the viewer solely relies on image and type to give form and meaning to the message and ideas. Typography is a structured system using shapes with learned recognition, therefore being an explicit form of communication. Images will have multiple meanings and interpretation depending on the viewers experience and memories, making photography more complex mode of communication. Photography is more of a visceral form of communication. The author notes that one needs to be in a mind stat that doesn't speak nor explain, rather absorb in order to measure the dynamic relationship between the two forms of communication.

The four styles of combining type and image are separation, fusion, fragmentation, and inversion. Separation relies on the type and image of a piece to work independently of each other, and fusion works by blending the two together forming unity. Fragmentation uses type and image to disturb one another to create conflict, and inversion is a form of fusion only type assumes pictorial properties and image with type properties. The practical applications of these styles are to present and clarify facts, tell a story, persuade, express emotion, and create an atmosphere.

I felt this reading to be very useful tool to understand different ways to work with type and image. Image can be used to capture a feeling or more broad communication, and type can narrow down the idea or message. Thinking about image and type as two forms of communication and how viewers react to them will help me understand the appropriate approach to future design problems.